Johnny F. Merceris a specialist in entertainment legal and business
transactions. In addition, he
handles employment matters, including contract negotiations, severance
agreements and employment diversity cases.
Mercer began his representation of
entertainment clients in the 1970's. He intensified those efforts in the
1980's. Along with other partners, Mercer formed a musical production
company, a management company and publishing company (Seven Moons
Productions and Seven Moons Music/BMI). Eventually his representation of
local groups (including Trouble Funk, Chuck Brown and the Soul Searchers,
Experience Unlimited (EU) and Redds and the Boys) in national and
international licensing agreements expanded to representation of national
artists.
He and his law partner, Rick Hyde, provided legal services to Stevie
Wonder in the successful effort to bring about Martin Luther King Day.
They also represented Wonder during his participation in Martin Luther
King birthday anti-apartheid demonstrations at the South African Embassy
in D.C.
Mercer spent three years of his legal career as General Counsel for ITC,
Inc., a company involved in international trade. He traveled throughout
the Caribbean and Africa negotiating financing agreements for agricultural
equipment with various governments and banking institutions. He spent
substantial time in Nigeria, Tanzania and Cameroon in Africa, Barbados,
Grenada, Haiti, Trinidad in the Caribbean and Guyana in South America. One
of the highlights of his visits to Africa was dining with Julius Nyrere,
the legendary President of Tanzania.
During the 1980's Mercer represented artists with major companies such as
Island Records, Manhattan Records and Virgin Records. Artists he
represented collaborated with Grace Jones to produce her hit song
"Slave to the Rhythm". He expanded his entertainment client base
to production companies and film/video production companies. He
represented Island Film/Island Records owner, Chris Blackwell, in a film
venture called "Good to Go". In that film one of the characters
(also named Mercer) was based on the real Johnny Mercer's experiences in
representing D.C. Go-Go musicians.
In 1988, Mercer represented artists EU in a collaboration with film
director Spike Lee to provide Grammy nominated music for Spike's first
film with Columbia Pictures, ”School Daze.” Mercer's daughter, Nina,
at that time thirteen, choreographed E.U. for its performance in ”School
Daze.” Later Mercer represented one of his clients, William JuJu House
in producing and licensing music for Spike's subsequent film ”Do the
Right Thing.” In 1990, Mercer was co-executive producer of a film
”Denial” which gave producer Loretha Jones her first solo production
opportunity. Loretha subsequently produced ”The Five Heartbeats,”“Meteor” Man and the television series ”The Parenthood”.
The Denial cast included actors Rae Dawn Chong (”Color Purple,”
”Soul Man”), Robin Wright (”Forrest Gump”, ”Princess Bride”),
Jason Patric (”Rush”, ”Lost Boys”). This film also featured a
young actor named David Duchovney who later became star of the television
series ”X Files. ” Included among those hired by Mercer to work on
that film was costume director Ruth Carter, who later received an Academy
Award nomination for her work in the film ”Malcolm X.”
Mercer currently represents recording artists on major and independent
labels, including Arista, Loud / Relativity /Sony, Universal, Real Deal/
EMI, Cipher Entertainment and Axis Productions. He represents songwriters,
producers and recording studios.
Currently, his client Toi Horn, a female vocalist and writer, (Axis)
performs with hip hop artist, Eve. He represents the child prodigy,
Kimberly Scott (Cipher) who is currently working on her second album. He
also represents the sensational female group Exhale(Real Deal /EMI) which
has recently released its first album.
The political hiphop group, Dead Prez, was discovered by Mercer's client
Lord Jamar Allah (Brand Nubian/Arista). In addition, Mercer represents
radio personality CoCo Brother of WKYS (the Live Squad).
Mercer has provided representation to sports clients, included among them
are Georgetown University, former Washington Wizards, Rod Strickland and
Juwon Howard and Philadelphia Seventy-Sixer, Allen Iverson.
Mercer is affiliated with the American Society of Authors and Composers
and has co-written a song called Shaka Zulu, which was released by Virgin
Records in 1989.
In 1993, Mercer was invited to teach Entertainment Law as an outside
lecturer to the Howard Department of Fine Arts (Jazz Department). In 1994
he was recognized for Outstanding Performance by the Department of Fine
Arts for his efforts in teaching the course.
In 2000, Mercer, along with faculty of the Schools of Communications,
Business and Arts and Sciences, developed an interdisciplinary course
called Entrepreneurship in Entertainment. Mercer began team teaching the
course, as a volunteer, in Spring 2001.
Through his wide-ranging entertainment career, Mercer has acquired a
variety of experiences in management, marketing and intellectual property.
He incorporated the entertainment magazine, Sister 2 Sister, for its
publisher Jamie Foster Brown. He also provided trademark representation
for Sister 2 Sister.
Mercer has represented individual
plaintiffs as well as corporate and institutional clients in diversity and
EEO matters. He has litigated
employment and civil rights matters before various federal courts and
administrative agencies. He has accepted federal appointment to civil
cases involving incarcerated plaintiffs. He has successfully garnered
judgments and settlements on behalf of his incarcerated clients.In November 2003, Mercer was presented
the “Chancellor Williams Award” for over thirty years of service to
Regional Addiction Prevention, Inc. (RAP, Inc.) of Washington D.C.
Mercer is a member of the Black Entertainment and Sports Lawyers
Association (BESLA). He is a member of the Entertainment and Art Section
of the District of Columbia Bar Association. The students at Howard Law
School frequently call for his support to the Howard Law School
Entertainment Law Students Association (ELSA). He has been a mentor to
that organization for several years. He is frequently invited to speak on
panels by entertainment organizations.
Mercer is a founder of the Howard University Bison Foundation. He is also
a founder of the Howard University Sports Hall of Fame. He serves as a
member of the Board of Directors and President of the Howard Bison Express
organization, the successor of the Bison Foundation.
Mercer attended Howard University on a football scholarship. He graduated
from Howard University School of Law in 1973.He is a member of the Bars of
the District of Columbia, U.S. District Courts of D.C. and Maryland, 4th
Circuit Federal Court of Appeals and the U.S. Court of Claims.